Melody Kim
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Spotify

Spotify

Spotify

Style Frames

Collaborator

Jehee Lee

Project Overview

“Crafting Playlist to Someone“
The Chef is a metaphor for creating playlists on Spotify. Like food, music has many genres and types.  When a chef works, sounds are organic to the process.  Thinking of the chef as a music-maker makes it possible to imagine Spotify delivering special moments and memories to the ear as to the taste.

 
Frame 1: Classic

Frame 1: Classic

Frame 2: Rock

Frame 2: Rock

Frame 3: EDM

Frame 3: EDM

Frame 4: Collaboration

Frame 4: Collaboration